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Frank Sondors is the co-founder and CEO of Salesforge, a platform that blends AI agents and human sales teams to maximize pipeline generation. In just 12 months, Salesforge scaled from 0 to $3M ARR without a massive sales team.
In this episode, Frank breaks down the biggest levers behind that rapid growth, why founder-led marketing was essential in the early days, and how his team is building an AI-powered sales ecosystem instead of a traditional SaaS tool.
He also shares the mindset and execution strategies behind scaling multiple products in parallel, optimizing founder-led marketing, and when to transition beyond it as a company grows.