Play

Title

Subtitle

How to Do Cold Email for SaaS in 2025 - Playbooks from RB2B, Fyxer AI & Directive (8M Emails/Month)

Taylor Haren is the founder of Sales Automation Systems, running high-volume outbound campaigns for companies like RB2B, Fixer AI, and Directive, sending up to 8.5 million emails per month.

In this episode, Taylor breaks down what actually works in cold outreach in 2025, why most people fail with it, and how to build systems that generate PLG signups, meetings, and revenue at scale.